Deportivo Alavés 2026/27 Away Kit: How Macron Mapped the Basque Vineyards in Black and Pink
Marking the start of the post-Puma era, the Deportivo Alavés 2026/27 away kit pairs a commercial black-and-pink palette with tonal topographical contour lines celebrating the Rioja Alavesa wine region.
October 24, 2026
FC Porto 2026/27 Away Kit: Telling a Local Story Without the Noise
When football brands connect a shirt to a city, they usually overdo it with literal graphics. The FC Porto 2026/27 away kit by New Balance takes the opposite approach, trusting a deep ruby colourway and monochrome detailing to tell its local story.
October 19, 2026
Stoke City 2026/27 Home Kit: Reconnecting with The Potteries
By retiring their 2001 corporate shield and bringing back the traditional bottle kiln crest, the Stoke City 2026/27 home kit makes the club look like Stoke City again.
October 10, 2026
Cádiz 2026/27 Kits: Why the Perfect Yellow Canvas Became a Billboard
Kappa delivered a beautifully restrained, retro-inspired home shirt. But as the massive front-of-shirt sponsor proves, minimalist design is a luxury only football’s elite can afford...
October 8, 2026
Djurgården 135th Anniversary Jersey: A Football Shirt for a Season Nobody Alive Will Ever See
Most football shirts are made for next season. This one was made for 2161. The Djurgården 135th anniversary jersey is unlike almost every commemorative football shirt released in modern football because its story begins long after today's supporters are gone.
August 13, 2026
UD Almeria 2026/27 Away Kit: Before Marble Becomes Architecture, It Begins as Identity
The UD Almeria 2026/27 Away Kit is inspired by the world-famous marble quarries of Macael in Andalusia. Designed by Macron, the shirt features marble-like veining that celebrates one of Almería's most important industries and symbols of regional identity.
July 28, 2026
Blackburn Rovers 2026/27 Third Kit: Football Lasts 90 Minutes. Supporting a Club Lasts All Week.
The Blackburn Rovers 2026/27 Third Kit is more than a new football shirt. Through Umbro's "Made for the Moment" campaign, it celebrates everything surrounding matchday, from journeys and friendships to the rituals that make supporting a club a way of life.
July 27, 2026
Latina 2026/27 Kits: How Ezeta Turned a City’s Blueprint Into Football’s Boldest Design Story
he new Latina Calcio 1932 home and away kits don't simply reference Piazza del Popolo, they are built from its geometry. Every line, pattern and texture grows from
Como 1907 2026/27 Home Kit: Adidas and Rhuigi Villaseñor Turn a Football Shirt Into a Love Letter to the City
The Como 1907 2026/27 home kit arrives at one of the most significant moments in the club's history. As Como prepares for what the club describes as its first UEFA Champions League campaign
July 26, 2026
AC Monza 2026/27 Home Kit & Away Kits: Nike Returns to Simplicity
Nike's first AC Monza collection avoids football's recent obsession with complex graphics, instead embracing timeless design, club identity and understated elegance. Here's why these shirts matter beyond the pitch.
July 25, 2026
FC Barcelona and Nike Launch the Kobe Bryant-Inspired FC Barcelona Away Kit 26/27
FC Barcelona, Nike, and the Kobe Bryant brand have officially launched the FC Barcelona away kit 26/27. The highly anticipated jersey features a black-to-purple..
July 24, 2026
Adidas Unveil The Ajax Away Kit 26/27, Black and Hazy Orange Celebrating Heritage
Ajax and Adidas Originals have officially revealed the Ajax 2026/27 away kit. The black and 'Hazy Orange' jersey features subtle light-grey graphics celebrating nine
